Services Provided:
Strategic Communications
Branding, Creative, & Messaging Development
Website Management
Content Development
Business Material Development
Analytics & Optimization
The Challenge.
As Bargas expanded into new markets, the company needed to increase brand awareness and establish a consistent presence across its growing footprint. The goal was to strengthen visibility, differentiate its services in a competitive industry, and reinforce its position as a leading environmental consulting firm.
Our Approach.
Sagent developed and implemented an integrated marketing and communications strategy to elevate the Bargas brand. The effort included a brand refresh, website enhancements, updated marketing materials, social media content development, and targeted paid media campaigns. Together, these tactics created a cohesive brand presence that increased awareness and supported business growth in new markets.
The Results.
- Developed marketing materials that showcased Bargas' expanded capabilities and strengthened engagement with prospective clients and industry partners at key events.
- Equipped the Bargas team with a comprehensive brand toolkit and customizable social media templates, enabling more consistent communications and stronger audience engagement.
- Increased LinkedIn followers by 50% and Instagram followers by 15%.
- Achieved a 70% increase in LinkedIn engagement and a 36% increase in Instagram engagement.
70% increase in LinkedIn engagement through a unified brand and communications strategy.
See the campaign in action.